:15

Social

Featuring Amy, the Charmin Bear, as she sweetly unboxes Charmin Ultra Soft Smooth Tear for her followers in a playful and charming nod to influencer culture that’s light, funny, and irresistibly soft.

:30

Senior Art Director Elizabeth Alexander • Senior Copywriter Corrine Vance • Executive Creative Director Dan Cohen • Executive Producer Liz Sloane • Post Production Harbor Picture Company • Animation Passion

Agency Saatchi & Saatchi NY